In an ideal world, you’d plaster your NAP info across every directory known to mankind. But realistically, you need to prioritize. Start with the big guns: Google Business Profile, Yelp, Bing Places, Facebook. Next, zone in on industry-specific directories—these are like hidden gold mines. Are you a restaurant? You better claim your spot on TripAdvisor. A tradesperson? Angie’s List is your new BFF. Being on the right platforms is half the battle; the other half is making sure your info is consistent. If you’re spread thin, try using citation management tools. Yes, they might cost a few bucks, but think of them as your personal ghostwriter for local listings—less grunt work for you. Bottom line: don’t just spray and pray. Identify the channels where your customers actually hang out. Nailing those top directories and niche platforms is the fast lane to local SEO dominance.