What’s a conversion rate, and why does it matter?

Q: What’s a conversion rate, and why does it matter?

A conversion rate is the percentage of visitors who complete a desired action (e.g., purchase, sign-up). The formula is: Conversion Rate = (Conversions / Total Visitors) x 100% Why it matters: Measures Effectiveness : See if your site is doing its job. Optimises Marketing : Identify and fix weak points in your funnel. Boosts ROI : Higher conversion rates mean better results from your traffic. Tracking this helps us turn clicks into customers.

A conversion rate is the percentage of visitors who complete a desired action (e.g., purchase, sign-up). The formula is:

Conversion Rate = (Conversions / Total Visitors) x 100%

Why it matters:

Measures Effectiveness: See if your site is doing its job.
Optimises Marketing: Identify and fix weak points in your funnel.
Boosts ROI: Higher conversion rates mean better results from your traffic.

Tracking this helps us turn clicks into customers.

Ashley Stevens2024-12-16T17:25:58+00:00

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