Heatmaps are game-changers for improving website performance. We use tools like Hotjar and Crazy Egg to visually map where users click, scroll, and hover. Heatmaps help us identify:
- Hotspots and cold zones on your pages.
- Elements that attract attention or are ignored.
- Navigation issues or conversion barriers.
With this data, we tweak your design and CTAs (calls-to-action) to improve user engagement and boost conversions.